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Benefits of working with your own Chief Marketing Officer (CMO)
So now you may be thinking, why should I hire a CMO when I can have an employee do it? Putting more work on your team is not always the best answer and can lead to faulty campaigns. Here is a run-down of 4 reasons why having us do your marketing can benefit your business.
01 - Expertise in Marketing
When hiring us, you are hiring a team of experts. We live and breathe marketing so there’s no doubt we know what they’re talking about! We have a great range of skilled people for each section of marketing; digital outreach, copywriting, advertising, design, web development, conversion optimisation, etc. Having this dedicated team at your service results in successful, ROI driven, engaging campaigns.
02 - Cost Saving
Yes, hiring outside can actually save you money! It sounds odd at first, but when you look at the salary that a complete marketing team would need to execute a successful marketing strategy, (graphic designer, web developer, copywriter, PPC specialist, Analytics specialist, technical manager, project/account manager, at a minimum!), it begins to add up! At entry level salaries, you’re looking a total of £280,000 per annum when you could be investing in our top-notch marketing agency teams!
03 - Marketing Tools
To execute a marketing strategy, various tools, channels and software are needed. You can bypass all the research, subscriptions, relationship management and headaches that come with each of these by working Titan Advantage. Your business gains access to each of the tools, channels, and software we use already every single day.
04 - Collaboration
Along with access to all of the tools, software, and channels we bring to the table, we also bring fresh eyes and new ideas, spicing up current business strategies by putting the current and new teams together.Working with an outside agency is a great way to balance company ideas with a dose of outsider’s perspective, assuring the best possible position for your company’s growth.