Marketing is Digital. Users are Human.
Empower yourself to keep pace with technology by enabling true Digital Marketing adoption.
Learn marketing tools across email, content, social media, and paid advertising. Learn Cutting Edge Skills. Bring Ideas to Life. Advance Your Career.
Acquire and retain customers. Learn how to build a reliable marketing machine in house. Learn Cutting Edge Skills. Courses: LinkedIn, Facebook, Social Selling Strategies, Content Marketing, Branding, CRM, Influencer Marketing, Email Marketing, Social Media Marketing
Learn how to build an in house lead generation factory of high opportunities consistently. Acquire and retain customers. Stay ahead of the curve with powerful strategies that have a clear path to revenue. Learn Cutting Edge Skills. Courses: LinkedIn, Facebook, Social Selling Strategies, Content Marketing, Branding, CRM, Influencer Marketing, Email Marketing, Social Media Marketing
PLUS
Live stream consultancy on demand to support your team in the process!
"I really enjoy the LinkedIn training that's what I found the most useful. I got fed up hearing how amazing LinkedIn is and I just didn't know where to start. SME Marketer is great to watch on my mobile phone when I'm on the train. "
"SME Marketer is (and continues to be) one of the best resources we use internally to create new business. The training is easy to learn from and to the point. The downloads and templates really help me as it gives me a reference point to work from."
Why you need them
How to make them
How to focus them
How to upsell them
How to down sell them
How to cross-sell them
Where to begin with LinkedIn ads
How to structure your campaign
Planning is everything
Digital asset creation
Targeting your best buyers
Buyer demographics
Ad sets
Launch
Reviewing
Improving over time
Where to begin
Facebook profiles
Facebook groups
Facebook pages
Facebook feeds
Facebook ads
Messaging on messenger
Facebook live
Content creation strategies
What is Social Selling
Evolution of the buyer
Brand awareness vs buyer awareness
If they reply they buy
The main platforms to use
Overall short/medium/long term strategies
Where to start with your marketing
Your competitors and how to learn where their traffic comes from
Industry-specific insights that you can learn quickly
The marketing strategy journey
80/20 rule
80/20 of 80/20 of 80/20 rule
Strategic partnerships
Human psychology is everything
Applying your best buyers psychology
Systems and processes
Where to begin
Why it’s important
It makes your life better
Adapt or die
Email vs sms
Modern buyer behaviours
Where to begin
Lead generation systems and processes
Reliable business opportunity creation
Appointment booking function is the foundation of everything
Integrations on the Internet is the glue of your new lead generation factory
Crm choices and focus
Marketing automation tools
Proposal automation to get your buyers pricing... fast
Your buyer and the importance of professionalism
Overview of the in house lead generation factory
Why it’s still useful
How to optimise it
The reality of numbers
Email sequences
Email written copy templates
Email subjects
Email call to actions.
Why it’s still useful
How to optimise it
The statistics
Cost vs ROI
Messaging templates
Systems and processes
Why it’s still useful
The importance
The foundation
Technology vs biology
The modern buyer
Company mindset and focus on buyer mindset
Social Media platforms messaging sequences
Different platforms = different messaging
50% Complete
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua.